On the occasion of our #ChorizoInsght initiative, on 3 and 4 May, the city of Salamanca welcomed professionals from the meat sector from France and Germany to learn about the whole process of making chorizo and the values represented by the seal by visiting the facilities and the pastureland of our Salamanca partners.
A tapas dinner, a visit to the Dehesa, or a chorizo tasting are some of the activities that will take place at #ChorizoInsight, the new initiative organized by the Spanish Chorizo Consortium, which invites several international influencers to get a firsthand experience of the Spanish Chorizo seal.
On 20, 21 and 22 March, we were at the International Food & Drink Event (IFE) in London, one of the most important trade fairs in the agri-food sector in the United Kingdom. An event where the Consorcio had the opportunity to present its brand to the professional public and to continue consolidating its brand in international markets such as the English market, a market that is extremely demanding in terms of quality and food safety and which is the main market for the Consorcio del Chorizo Español.
The companies of the Consorcio del Chorizo Español are working to strengthen relations with British consumers with different promotional activities while sales are showing strong long-term growth, as reported by Perishablenews.
From 15 to 19 october, SIAL, the world’s largest professional meeting of the food sector, will be held in Paris. The Spanish Chorizo Consortium will be present and will have a stand shared with the Consorcio Serrano ham.
The Consorcio del Chorizo Español (Spanish Chorizo Consortium) has confirmed that 61% of all premium Spanish chorizo exports were marketed in the UK in the first half of 2021, meaning that the British market remains the primary destination for the Consorcio’s premium chorizo. This increase has been supported by the Consorcio’s promotional efforts throughout the year, which has mainly targeted consumers.
The Spanish Chorizo Consortium, an association that brings together companies from the Spanish meat sector, celebrates its fifth anniversary this year.
The Spanish Chorizo Consortium is committed to quality and the use of chorizo in the kitchen. In this cookbook you will find 16 delicious recipes that chef Fabián León has prepared for us which will help you incorporate this delicious product into all your dishes.
You can also view this cookbook in English, French, and German.
We hope you enjoy them!
They discussed all the challenges currently faced by the retail sector, and examined the future hand in hand with digitisation. This has been the main objective of the conference organised by the Spanish Chorizo Consortium, in which the evolution that has been experienced in recent years and how companies from different sectors will face the future have both been analysed from various points of view.
